Strawberry (previously known as Nordic Choice Hotels) has revived its “hotel pass” idea for the summer of 2026, as noted by Frequent Flyer Bonuses. While this offer is specialized, it offers value for specific travelers. Nonetheless, similar to many such programs, the perceived value appears to slightly decline each year.
In this post:
Strawberry offers discounted five-night hotel passes
Strawberry, which boasts numerous locations in Scandinavia and the Baltics, is running a promotion allowing you to book stay packages at a reduced rate:
– You can purchase five nights at select “budget” hotels for €450, averaging €90 per night
– You can acquire five nights at participating “standard” hotels for €600, averaging €120 per night
At this link, you can explore the 76 hotels in the budget category and the 140 hotels in the standard category. Here are the essential details and limitations to keep in mind:
– This applies for stays from June 18 to August 24, 2026
– Upon purchasing this offer, you will receive an email with the link to arrange your stays
– A maximum of two guests may occupy the room, with the primary guest needing to be the individual who purchased the pass
– Breakfast is included with this pass, except at Comfort Hotel Xpress and Stopover locations, where it must be purchased separately
– You can utilize a specific hotel for as many nights as desired, enabling you to spread the entire pass across one or multiple visits
– You will be eligible for rewards with these stays — earning one qualifying night for each night stayed, in addition to 3x Spenn (the program’s points currency) per 10 kr or €1 spent, along with a potential 10-30% elite bonus; however, other member perks do not apply to this offer
Clarion Hotel Helsinki, a Strawberry property
Is this Strawberry hotel pass worth it?
Admittedly, this promotion has evolved over time. In the past, you could purchase an unlimited hotel pass, allowing unrestricted nights over the summer. Last year, passes were available for either five or 10 nights without distinctions between standard and budget hotels.
This year, the promotion has been adjusted to prevent excessive value. With separate pricing for budget compared to standard properties, a premium is paid for higher-quality hotels (and many hotels are excluded).
Still, for the right consumer, there is value in this offer:
– Northern Europe can be pricey, with many Strawberry properties priced over $200 per night
– This provides flexibility, allowing you to divide your stays in any way you prefer
– The limitation is that the list of qualifying properties is restricted, so make sure it aligns with your travel plans
GLO Hotel Sello, a Strawberry property
Bottom line
Strawberry (formerly Nordic Choice Hotels) has reinstated its promotion offering a defined number of hotel nights during the summer at a discounted price. You can buy packages for five nights, averaging €90-120 per night, contingent on the hotel category.
If you plan to travel to Northern Europe this summer and envision staying at one of these hotels, this promotion could be a fantastic deal. It’s specialized in terms of the hotel offerings and location, but for the right individual, it’s a great opportunity. Just make sure you can utilize the nights, as this isn’t a purchase to make without firm plans.
Is anyone considering taking advantage of this Strawberry promotion?