Tag: hotel owners

Modifications to the Marriott Bonvoy Program Raise Expenses for Members
Marriott’s CEO Anthony Capuano recently disclosed perspectives on the shifting economics of the Marriott Bonvoy program, emphasizing modifications that could affect both hotel proprietors and Bonvoy participants. During the Q2 2026 earnings conference call, Capuano stated that the company has decreased loyalty charge-out rates by around 5%, asserting that these are now the most competitive…

Hilton Lowers Loyalty Expenses for Hotel Operators, Adversely Affects Hilton Honors Members
Hotel Patrons: The Commodity in the Hospitality Sector In the hospitality sector, a prevalent misunderstanding among hotel patrons is that they are the principal clients of large hotel chains. The truth, however, is that hotel proprietors are the real clients, while patrons and loyalty program participants represent the “commodity” being promoted to these proprietors. This…

